Our Challenge
Private aviation users have a huge choice of potential airports and it doesn’t get any less competitive in the Caribbean. Our strategy in the naming, branding and positioning for Kayan Jet in St Kitts was to create an identity that has synergy with its parent brand Kayan Aviation as well as a significantly differentiated leisure led image that can stand out in the crowded market place.
We designed a website that provides a heightened brand and user experience. It was important to ensure the high net worth clientele would feel the exclusivity of the service through the fine graphic detailing as well as the charm of St Kitts while they browse the site. The dynamic scrolling movement adds an element of energy and excitement reflective of the private jet terminal user lifestyle profiles.
The power, the privilege, and the possibilities expressed in a beautifully crafted flying experience.
Our Solution
Our elegant execution from signing, website design to vehicle livery evokes the exceptional experience and intuitive concierge service. The no compromise effortless travel standards are matched by the detailing and fine crafting of the sophisticated luxury accessories and branded collateral.
